Our work
We’ve partnered with hundreds of clients on a range of projects, but we can’t feature them all on our website, so here is a sample of what we can do.
Microsoft Defender ATP brochure
Simple Concepts managed the production of a high-quality double-gatefold brochure for a Microsoft Defender client from design to delivery. This involved creating a darker, edgier color palette—per client’s request—that fit within Microsoft 365 branding. Press management included working with vendors to optimize print specifications for the highest production quality. This brochure was shipped to the client booth at Microsoft Ignite in Orlando, Florida as a handout for interested customers.
SERVICES
Graphic design, Project Management
Microsoft Defender ATP breakout session deck
A returning client from the Microsoft Defender group asked Simple Concepts to revamp their 45-minute breakout session deck with a race car theme, complete with mini-challenges and a vehicle driving around a course. Utilizing illustrations from the Microsoft Brand library and mixing in a few custom designs, we mapped the style to a darker color palette to make the content pop. Our client loved the deck, our attention to detail and can’t wait to partner with Simple Concepts on future projects.
SERVICES
Graphic design, Project Management
Prague event template
For the Microsoft Commercial Licensing group, Simple Concepts created a PowerPoint master template file for sessions at their annual international conference, recently hosted in Prague. The clients requested integrating local landmarks into the template design. Our creative team had a great time sourcing photographs to create an illustrated cityscape featuring the Charles’ Bridge and the Prague Castle in the Microsoft color palette.
SERVICES
Graphic design, Project Management
Microsoft Dynamics eBook
The Microsoft Dynamics team produces public-facing assets to educate customers, collect leads and promote its products and services. They connected with Simple Concepts to create an eBook from a data-heavy whitepaper written in partnership with the Heinz Marketing Group. The document was reviewed and approved by the head of Microsoft Dynamics marketing, as well as optimized for localization for international consumption. The finished product was an easy-to-consume, on-brand, accessibility-compliant eBook.
SERVICES
Graphic design, Project Management
Security datasheets
The Microsoft Security group wanted a consistent, cohesive message and aesthetic for booth materials at Microsoft Ignite in November 2019. Simple Concepts’ challenge was to design assets that were similar but tailored to each product. The creative team drew inspiration from the dark color palette and paired it with sets of geometric shapes to create a series of datasheets. The finished products were on-brand, impactful and eye-catching. The Security team were very pleased with the edgy style and are excited to use the datasheets at future events.
SERVICES
Graphic design, Project Management
Perfecting your elevator pitch
Every business has a story to tell and people to tell it to. That’s where our Perfect Your Pitch (PYP) program comes in. PYP is a Simple Concepts’ offering that helps businesses and individuals succinctly explain their products and services, build their brand, and highlight their capabilities. This 60-second summary video includes time with one of our writers, a studio or remote shoot, and digital productions services to bring it all together.
SERVICES
Scriptwriting, Turnkey Video
Program update communications at scale
Program changes are inevitable and even harder to communicate to large audiences. Short videos with animated content provide the ability to scale your communications and keep your viewers’ attention. These videos can be produced as quickly as your programs change and start at under $600. Program videos can be a one-off or a series, and can be shot in our full studio or in a location of your choice.
SERVICES
Turnkey Video, Onsite Location Shoot
Let your experts speak!
Using talent from your own resource pool is a great way to deliver video content that is authentic, relatable, and informative. This shoot was captured in the same suite with the host recording all their introductions followed by the field resource and other talent presenting additional content. Our digital productions team assembled the four-part series, so that it could be used to scale the internal communications about best practices to the rest of global Microsoft sales teams.
SERVICES
Digital Productions (Video),
Onsite Location Shoot
Company services explained - value prop delivered
A datasheet or e-book, no matter how well written, doesn’t typically deliver content as clearly or concisely as a video. Static marketing pieces also don’t keep the reader’s attention like a short video. This overview of Archive360’s migration services delivers the problem, service and solution in under two minutes.
SERVICES
Script Writing, Turnkey Video
Webinars – The events that don’t require travel
In addition to managing hundreds of webcasts end-to-end for the Microsoft Global Demand Center and BizApps team for the past six years, we’ve also provided digital production services when needed for all phases of production. We recorded this webinar onsite at Microsoft Ignite in Orlando, FL, which allowed Corporate to utilize Microsoft SMEs from across the globe that couldn’t make it to campus.
SERVICES
Custom Digital Production, Onsite Recording, Graphic Design
Field Marketer’s guide to leveraging third party events
This turnkey podcast was developed by the Cloud and Enterprise group to help the field understand how they can align and maximize Corp’s investment in 3rd party events.
SERVICES
Script Writing, Turnkey Podcasts
Taxation and Transparency – Microsoft Gov Pod Series
One series our team recently worked on was Gov Pod, a Microsoft podcast that discusses the digital transformation of governments. Our writers interviewed Microsoft and other industry SMEs both in our studio and onsite at events. They then crafted a script that told the story and was used by the digital productions team to assemble and disseminate across Microsoft social channels.
SERVICES
Writing, Digital Productions
Illustration training videos for complex subjects
Training videos are a useful tool for new employees or when introducing a new product or tool. Instead of a talking head video, we offer a slick alternative by using PowerPoint animations within slides to illustrate your message in an eye-catching, memorable way. These deliverables are simple to make and can be produced as one-offs or a series, good for both employees and customers.
SERVICES
Digital Production, Graphic Design
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